Hey, I'm Imanshu Rathore! 👋🏼
I'm a senior software engineer from India 🇮🇳.
I craft user-centric web applications that are modern ✨, reactive ⚡, responsive 📲, and mobile-first 📱. Beyond technical expertise, I am driven by a deep understanding of user needs 🤝 and a relentless pursuit of creating applications that delight and engage. By putting the user at the center of my design and development process, I strive to create web experiences that are not only visually stunning 🎨 but also highly functional ⚙️ and intuitive 🧠.
In my free time, I enjoy playing games on my PS5 🎮, a good game of snooker 🎱 and exploring new places 🏍️.
Currently shaping web platforms at CRED
You can reach out to me at imanshurathore@gmail.com
Work 💻
01
Built the creative website for CRED money launch. CRED money is a tool that enables you to track, analyze, and reflect on your financial behavior.
02
Money Onboarding Framework
Built the CRED money onboarding webview framework and its integration with NBFC-registered account aggregator partners.
03
Built a progressive web application for loan collections agents with push notifications, offline support and google maps integration. This tool helps streamline workflows, save time, and improve accuracy in managing loan collections.
04
Built the creative website for CRED garage launch. CRED garage aims to help users with vehicle management tasks such as renewing car insurance, recharging FASTags, roadside assistance, managing documentation, and providing insights on vehicle spends.
05
Built specifically for Reaper Financial, the tool automates the process of identifying, prioritizing, and eliminating outstanding debt.
06
Built a web platform for CRED, targeted at enhancing back-office functionalities. It is specifically tailored for use by RBI registered non-banking financial institutions.
07
Built the creative website for CRED UPI launch. CRED's UPI offering is focused on delivering a refined and premium experience for sending money. The product has been meticulously redesigned to provide a superior user experience, making the process of transferring funds seamless and more enjoyable.
08
User Acquisition Framework
Built User Acquisition (Growth) product for CRED in web-views. It has 3.5Mn+ unique user footprint, reduced the customer acquisition cost by ~60% and helped in acquiring ~80K new users.
09
Built the creative website for CRED tap to pay launch. Tap to pay lets you make secure, seamless, and instant card payments with nothing but your phone. simply tap your phone on card readers at stores to pay.
10
Built the creative website for CRED escapes launch. CRED escapes is a curated travel platform where members can discover and book luxury and premium stays with exclusive privileges, across 50+ domestic and international destinations.
11
Architected and developed a web platform utilizing robust micro-frontend architecture for our store partners which elevated the partner lifecycle management.
12
Collaboratively built a platform that enables users to effortlessly claim their daily tokens in a secure & user-friendly environment.
13
Collaboratively developed a comprehensive UI component library for mobile first development using Styled Components & Storybook.
14
Collaboratively built a secure and user-friendly platform for Neo-banking. This platform allows users to perform financial transactions online, such as: Checking account balances, Transferring funds, Paying bills, Applying for loans, Issuing cheques and Opening new accounts.
15
Built the Web Application where user can compare and purchase insurance plans for their pets.
Technical Expertise 🛠️
Mobile first development
I specialize in building mobile-first web applications that prioritize seamless experiences on smaller screens before scaling up. Whether it's a complex app or a simple landing page, I ensure fast load times, touch-friendly navigation, and a sleek design for all devices.
Complex web platforms
From e-commerce systems to interactive dashboards, I craft scalable, data-rich platforms that handle complexity with ease. My approach focuses on clean architecture, smooth performance, and delivering a user experience that works flawlessly, no matter how demanding the project.
Creative websites
For impactful product launches, I design visually engaging, animated websites that grab attention from the start using smooth transitions and dynamic elements, I create launch sites that not only inform but excite, leaving users with a memorable experience.
Responsive UI/UX
With every design, I strive to create intuitive, user-friendly interfaces that look and function perfectly across all devices. My focus is on ensuring that each interaction feels natural and the experience is consistently engaging, whether on a mobile phone or a desktop.
CMS integrations
I integrate and customize CMS platforms like WordPress, Prismic and Sanity etc to offer dynamic content management. From custom themes to seamless API connections, I build solutions that empower clients to update and manage content effortlessly.